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11.2M square foot / 27 activities.

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All amenities included.

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At any one time.

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25,664 bedrooms / 20,608 bubbles.

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HOMEmakers are hall monitors.

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$1.2 NOI.

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HOME?

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HOME protects, grows, and prepares young people for their next step. Being at HOME accelerates friendships, experiences, and opportunities.

HOME is a peer-living lifestyle campus in the heart of the City.

Work, rest, and play members enjoy abundant services, amenities, and entertainment.

HOME is a welcome destination offering a superior lifestyle while saving money.

HOME is a social network that deploys all the wonder of virtual reality in the physical world.

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Technology.

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HOME is technology deployed at scale.

The Campus Management System maintains and manages all operations.

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Welcome HOME!

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For young adults who aspire to leave their family homes but lack the means to do so, HOME presents an ideal solution.

It provides a luxury lifestyle at an affordable price, set in a prime location, allowing them to enjoy a new level of independence and comfort without long term commitment.

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$2.50 – 100X

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HOME delivers a $250 per hour lifestyle for $2.50 per hour.

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FAQs

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HOME presents a significant investment opportunity with a projected 7-year timeline and an initial investment of $6-8 billion to build the prototype campus. Once completed, the campus and intellectual property (IP) are estimated to hold a combined value of $20 billion.

The real potential lies in the IP, which is expected to be even more valuable than the campus itself and the revenue stream it generates. At operating capacity, HOME is projected to generate $1.2 billion in Net Operating Income (NOI).

Considering its scalability and potential for growth, HOME has the capacity to become a trillion-dollar company with just five campuses. Being a first-mover in this innovative space provides a competitive advantage with a ten-year moat, protecting the business from potential competitors.

If executed successfully, the HOME concept could be replicated in cities worldwide, making it a global phenomenon with immense growth potential. Overall, the investment in HOME has the prospect of yielding significant returns and transforming the way people live, work, and interact in urban environments.

[/et_pb_toggle][et_pb_toggle title=”Can you make it smaller?” open_toggle_text_color=”gcid-570af9c4-30bb-4a06-b756-4266ac63706b” icon_color=”#3A92CD” use_icon_font_size=”on” icon_font_size=”20px” open_icon_color=”#3A92CD” open_use_icon_font_size=”on” open_icon_font_size=”20px” _builder_version=”4.22.0″ _module_preset=”default” title_text_color=”gcid-570af9c4-30bb-4a06-b756-4266ac63706b” title_font=”Poppins||||||||” title_font_size=”20px” body_font=”Poppins|500|||||||” body_font_size=”17px” body_line_height=”1.5em” background_color=”#FFFFFF” scroll_fade_enable=”on” box_shadow_style=”preset1″ box_shadow_color=”rgba(0,0,0,0.16)” locked=”off” global_colors_info=”{%22gcid-570af9c4-30bb-4a06-b756-4266ac63706b%22:%91%22open_toggle_text_color%22,%22title_text_color%22,%22open_toggle_text_color%22,%22title_text_color%22%93}”]

Reducing the size of the campus indeed poses several business risks for HOME, and it’s crucial to consider the implications carefully:

Economies of Scale: Larger campuses generally benefit from economies of scale, which means they can operate more efficiently and cost-effectively per unit of revenue generated. Scaling down could lead to reduced efficiency and higher costs, impacting the overall profitability of the business.

Limited Revenue Potential: A smaller campus naturally has limited revenue generation capacity. For instance, a campus half the size might only generate 50% of the revenue of a larger one, affecting HOME’s financial performance and potential for growth.

Member Experience: The value proposition of HOME heavily relies on providing a vibrant and enriching experience to its members. A smaller campus might offer fewer facilities, amenities, and activities, leading to a diminished member experience. This could lead to lower customer satisfaction and potentially result in member churn.

In summary, prioritizing larger campuses allows HOME to take advantage of economies of scale, drive revenue growth, and create a superior member experience. As the business gains momentum and expands to different cities, the potential for achieving its ambitious growth targets increases substantially.

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HOME stands out by strategically targeting non-discretionary spending, which taps into essential needs rather than being seen as a luxury or optional expense. This approach ensures that the services and offerings provided by HOME are perceived as essential and necessary, making it an appealing choice for its target audience.

Location: Unmatched

Value: Unmatched

Utility: Unmatched

Community: Unmatched

Fun: Unmatched

The claim that HOME is equivalent to flying first class but at an economy price reinforces its unique selling proposition. It positions HOME as a transformative option, offering an elevated lifestyle destination without the exorbitant cost typically associated with premium experiences.

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Contacto

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